Love it or hate it? Comment this post here.
With wearable technology progressing and getting smaller, sophisticated smartphones and thin tablets hit the mainstream. Those bulky headphones from the 1980s were replaced by small earbuds a long time ago, but today, we witness a curious revival. Big, bulky headsets are flooding the market and hitting the streets, claiming to be on trend.
Hip-hop producer Dr. Dre is largely responsible for this size upgrade. With his company, Beats Electronics, the rapper introduced Beats by Dr. Dre studio headphones to the market around 2008, claiming that people were not able to hear good quality sound, with great bass levels, while using most headphones. With a good argument and a massive marketing campaign, a trend came to life and today, most brands offer their own bass headphones in bold colors and unusual designs.
Always attentive to new trends and consistently on point when it comes to fashion, Karl Lagerfeld partnered with Monster, an American company that has been a great player with Beats Electronics in the production of audio products, to create a great design for Chanel. Monster has already designed some superb designs with artists like Lady Gaga or P. Diddy and this one is no exception. The Chanel Monster headphones feature the classic quilted Chanel pattern on the leather headband and come in a Chanel quilted leather case with the Chanel double C logo on the front. At Paris Fashion Week, Karl Lagerfeld appeared with musician Swizz Beatz, who actually has a co-ownership stake in Monster, to make a first reveal of these new statement bass headphones.